Our Story

Hedgehog was born from the collective journey of Ben, Izzie, and Jack, navigating the financial challenges of young adulthood. After college and recently married, Ben and Izzie found themselves overwhelmed by the complexities of managing their personal finances. Despite their best efforts to research and create their own budgets, they felt that existing resources fell short of addressing the unique needs of young adults.
Motivated by their experiences, Ben and Izzie began helping others with their finances, which led to the creation of a PowerPoint deck designed for young couples. However, they realized that learning about personal finance wasn’t enough—people needed practical tools and guidance to truly thrive.
When Ben's brother, Jack, graduated and faced similar financial hurdles, he quickly saw the potential in Ben and Izzie's idea. With his encouragement, the trio decided to turn their passion into a reality, and thus, Hedgehog was born.
Hedgehog is an all-in-one personal finance solution designed to set up young adults for financial success. We aim to empower young adults by integrating effective financial habits into their everyday routines, ensuring long-term well-being. Start your journey today with Hedgehog. Visit our product offering page to learn more.


Ben VanDixhorn
Founder

Izzie VanDixhorn
Founder
